The Sustenir of the City Government promotes the health and nutrition of the mother and newborn through the provision of the core package of Maternal, Neonatal, & Child and Health Nutrition (MCHN) service. 

The union of couples for establishments of conjugal and family life regardless of religion, customs and practices is also acknowledged by the LGU. 

Most importantly, the death of a person which brings grief in the family is duly accorded with respect and sympathy. In all instances, the city government shall grant them financial assistance in their respective social status. This program covers birth assistance, marriage financial assistance and Death assistance.